Let’s take for a moment to commission, marketers.
Marketing
We asked customers how they liked to communicate with brands [HubSpot blog survey]
Customer communication preferences vary widely in today’s digital landscape. Some might go to a company’s destination page, start a conversation with a chatbot or even pick up the phone to learn more about a service or product.
How HubSpots Social Team grew their LinkedIn -Presence Room by 84% in six months, according to Hubspot’s director of Social
Welcome to Hubspot’s Expert edge seriesWhere we interview top execs on larger brands to explore their perspectives on the latest trends, challenges and opportunities to shape the industry. Over the past few months, you may have noticed a shift in Hubspot’s social strategy. The more traditional B2B positions have given way to a presence on … Read more
Why i love them (+ fire examples)
Personal experiences are becoming increasingly important to customers – and marketers listen. Just look at Imañya James, a product and marketing specialist for the widely considered skin care brand Topicals. She has appeared in many of the brand’s campaigns herself and demonstrated first hand, how products work, share recommendations, progression photos and usage tips. I … Read more
Attribution is waste, says this E email expert. (Plus, 3 reasons why Jay is a loser.)
“E -Mail is the only marketing channel that offers a straight gaming field for all marketing people”Says Jay Schwedelson.
Crafts and Track Your E -Mail -Campaign [Free Template]
If you’ve ever tried to put together an E -Mail marketing plan, you might have wanted to pull your hair out at least once or twice. Maybe you didn’t have enough time to segment your lists correctly so you knew your click frequency would be completely sucking.
What Black Panther can teach you about inclusive marketing
“Inclusive marketing is about brands that recognize the many ways people are different,” says this marketing master.
How Heike Young uses humor to transform B2B -Marketing
It is rare that a B2B -Marketing is fun on LinkedIn.
What marketers need [+ Examples]
Imagine a weighted balance scale: On one side, fire is visibility; The other, main generation. Your job as a content market manager is using GATED and UNGATED content to balance both goals.