What are headline marks? Heading brands are HTML elements that indicate titles and subtitles within web pages to help structure and organize content that can help search engines and readers to understand and navigate the site. These tags range from H1 to H6. H1 should be the page title that reflects the main topic, H2S … Read more
Quick summary Local SEO statistics generally indicate that local searches are increasing. Studies show reviews are an important ranking factor, both in terms of volume and average star rating. Semrush’s listing management can help you take advantage of growing local SEO trends and earning more revenue for your business. The recent local SEO statistics appear … Read more
Quick summary Backlinks are important for local SEO because they increase the website’s traffic and improve search singers. Local SEO backlinks may seem hard to come up with, but building them is not as difficult as it may look. Semrush Local’s Listing Management is a powerful tool that helps small businesses build catalog backlinks quickly. … Read more
Search develops. And it happens quickly. When you ask Google a question, you often get an AI-generated response (not just a list of sites to explore). This shift creates a new reality for marketers. To remain competitive, your brand must appear in AI-generated answers, not just traditional search results. This is where generative engine optimization … Read more
Creating a consistent brand image can increase your company’s revenue by up to 23%. Just by outlining a clear and consistent fire positioning strategy, your business can cause more clients, make more money and optimize all its marketing efforts. Developing a fire positioning strategy can only come after you run market segmentation and outline your … Read more
What is Keywords? Keywords about the process of setting up how much you are willing to pay to achieve a specific goal with your search ads. This goal could be related to driving visibility, conversions or clicks. Let’s say you are promoting your yoga mats and will drive traffic to a destination page on your … Read more
What is SEO -share of the voice? The SEO share of the voice is a metric that allows you to evaluate how much visibility your brand has in search engines compared to competitors. In Semrush, there are a few different ways to determine the share of voice depending on whether you are interested in the … Read more
Google launched its new AI mode for US users on May 20, placing generative AI on the literal top of search results and basically changes how information emerges and ranked. The move announced on Google I/O is already causing concern and debate across the SEO community. Especially since early reports show that tracking clicks specifically … Read more
This post gives you a clear and practical framework for performing a market analysis. We first start with the basics. Then move on to discuss the exact steps you need to take to analyze any market. Let’s start. What is a market analysis? A market analysis is the process of learning everything you can about … Read more
Quick summary Google Maps quotes playing a key role in improving the local SEO Inconsistent lists can affect a company’s online visibility seriously Semrush Local offers comprehensive tools to manage and optimize Google Maps quotes for local business SEO Google Maps quotes are an often overlooked but powerful asset that has a major impact on … Read more