The latest Ask A PPC question is based on ad strength and creativity. It comes from Isha in Delhi who asks: “Should expanded text ads be paused or kept running since we can’t edit?” The short answer is the age-old, “It depends.” However, recent data indicates that moving away from expanded text ads may be … Read more
The development of bad news via SMS Spreen’s message is the first time we’ve seen an AI-mediated relationship breakup, but it likely won’t be the last. As the Apple Intelligence feature rolls out widely and other tech companies embrace AI message summarization, many people will likely soon receive bad news through AI summaries. For example, … Read more
1 Linen Runner Quince Lean into natural fibers for your fall table setting idea. A linen table runner, for example, gives a nice texture to your tablescape without feeling too fancy. You can easily dress it up or down, depending on the occasion. Shop linen table runners 2 Pumpkins and flowers Williams Sonoma Layer your … Read more
Vancouver, BC, Oct. 10, 2024 (GLOBE NEWSWIRE) — Latched Agency is a trusted partner for cannabis agencies struggling to stay visible online. Based in Vancouver, this pioneering cannabis marketing agency has become the partner of choice for companies looking to conquer search engine sites. Through data-driven SEO tactics, Latched Agency helps cannabis brands tell their … Read more
Businesses will soon need a Google Business Profile (GBP) to continue running Local Service Ads (LSAs) and displaying customer reviews. This change tightens the integration of LSAs and GBPs, with Google positioning the business profile as the “source of truth” for ads. Why we care. LSAs are a key tool for businesses looking to capture … Read more
News publishers are getting serious about bypassing the obtuse fire safety tools that have demonetized them for years. And they’re doing it by building private marketplaces with trusted news sites that, in theory, shouldn’t be a fire safety concern. On Wednesday, publishing consulting firm Prohaska Consulting debuted ProNews Collective, a private marketplace (PMP) of premium … Read more